Enhancing Local Businesses with Smart Websites & Automation
Empower your business with the transformative power of intelligent automation.
About Our Owner
Hi, I’m MacKenzie, a former clinical registered dietitian turned digital marketing strategist with a passion for purpose-driven work. Rooted in creativity and shaped by personal health challenges, I’ve helped thousands reshape their lives—and now, I bring that same energy to helping businesses grow. After diving into entrepreneurship and learning from industry leaders, I found my true calling in smart website design and strategic digital marketing based in the Finger Lakes region of New York.
Today, I run a thriving agency that helps both startups and established local businesses build optimized websites that drive organic reach, streamline operations, save time, and increase revenue. My mission is to create high-performing, user-friendly digital experiences that reflect your brand’s values and turn visitors into loyal customers—all while giving you back control—freeing you up to lead your business from the front with clarity, confidence, and focus.
What We Offer...
Smart Website Design
This smart website is designed to seamlessly capture leads through intuitive forms, chatbots, and strategic calls-to-action, ensuring no opportunity is missed. It streamlines business operations by integrating with CRM systems, automating routine tasks, and centralizing key functions. By saving time and reducing manual work, it empowers businesses to focus on growth while delivering a smooth, user-friendly experience for customers.
What We Offer...
Smart Website Design
This smart website is designed to seamlessly capture leads through intuitive forms, chatbots, and strategic calls-to-action, ensuring no opportunity is missed. It streamlines business operations by integrating with CRM systems, automating routine tasks, and centralizing key functions. By saving time and reducing manual work, it empowers businesses to focus on growth while delivering a smooth, user-friendly experience for customers.
Search Engine Optimization (SEO)
SEO helps local businesses increase their visibility in search engine results, making it easier for nearby customers to find them online. By optimizing for local keywords, managing business listings, and encouraging positive reviews, businesses can attract more foot traffic and qualified leads. This increased visibility builds trust and credibility in the community. Ultimately, local SEO drives more traffic, boosts sales, and gives small businesses a competitive edge in their area.
Automations (Google Reviews, SMS, Email)
Automation for SMS, email, and Google reviews keeps the business consistently connected with customers—whether it's sending appointment reminders, follow-ups, or special offers—without spending hours doing it manually. Automating review requests also helps collect more positive Google reviews, which boosts reputation and visibility online. Overall, it saves time, improves customer engagement, and drives more business through trust and repeat visits.
Search Engine Optimization (SEO)
SEO helps local businesses increase their visibility in search engine results, making it easier for nearby customers to find them online. By optimizing for local keywords, managing business listings, and encouraging positive reviews, businesses can attract more foot traffic and qualified leads. This increased visibility builds trust and credibility in the community. Ultimately, local SEO drives more traffic, boosts sales, and gives small businesses a competitive edge in their area.
Automations (Google Reviews, SMS, Email)
Automation for SMS, email, and Google reviews keeps the business consistently connected with customers—whether it's sending appointment reminders, follow-ups, or special offers—without spending hours doing it manually. Automating review requests also helps collect more positive Google reviews, which boosts reputation and visibility online. Overall, it saves time, improves customer engagement, and drives more business through trust and repeat visits.
Artifical Intelligence Employee Assistance
AI employee assistance has been incredibly valuable for local business, handling tasks like answering customer inquiries, booking appointments, and managing follow-ups—just like a real team member would. It works around the clock, never takes a break, and ensures nothing slips through the cracks. This kind of support saves time, reduces the need for extra staff, and keeps operations running smoothly. In many ways, it’s like having a full-time employee who’s always available and consistently reliable.
Artifical Intelligence Employee Assistance
AI employee assistance has been incredibly valuable for local business, handling tasks like answering customer inquiries, booking appointments, and managing follow-ups—just like a real team member would. It works around the clock, never takes a break, and ensures nothing slips through the cracks. This kind of support saves time, reduces the need for extra staff, and keeps operations running smoothly. In many ways, it’s like having a full-time employee who’s always available and consistently reliable.
What Our Clients Have To Say...
Working with MacKenzie transformed how I run my business—she implemented smart automations that saved me countless hours and helped streamline my workflow. Her strategic thinking and attention to detail made the entire process smooth and incredibly effective.
Nicole G.
MacKenzie brought my vision to life with a website that not only looks amazing but functions flawlessly. From layout to user experience, her design expertise made a huge impact on how my brand is perceived online.
Megan S.
I can't say enough about MacKenzie's support during my business growth—she quickly understood my vision, and ensured seamless communication throughout the process. Her professionalism, positive attitude, and genuine dedication to client success make her an invaluable asset whom I wholeheartedly recommend.
Sam S.
Thanks to MacKenzie's guidance, I was finally able to build a strong presence on Google with authentic client reviews. She made the process easy to understand and gave me the tools to consistently gather valuable feedback.
Terry G.
FAQS
What makes Chosen Spot different from other marketing agencies?
At Chosen Spot, we focus on smart website design that helps you get more clients, save time, and increase revenue. We build websites that are more than just visually appealing — they’re strategically designed to convert, automate key tasks, and support your entire marketing funnel. The result is a high-performing site that actively grows your business.
What is the process for building a website, and how long does it take?
The process typically involves understanding your needs, designing a mock-up, developing the website, and then testing before launch. It usually takes between 1-2 weeks.
Can you integrate my website with existing tools, platforms, or CRM systems?
Absolutely! We can integrate your website with a variety of tools, including CRM systems, chat bots, etc. to help automate your business processes.
What kind of support and maintenance do you provide once the website goes live?
You are provided a designated support specialist who you can reach out to at any point to assist with unlimited monthly website updates.
How will the automation improve by business processes and help me generate leads?
Automation can streamline tasks like lead nurturing, follow-ups, and email marketing, helping you save time, reduce errors, and ultimately generate more leads and sales with less manual effort.
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